Product Videos

We will ROCC you!

For us, a film production is more than just a service - it is a living connection between people and your visions. That's why at ROCC Film we not only produce high-quality product videos, we create shared experiences. From getting to know you, to the finished product.

We combine visual excellence with a great enthusiasm for people and their stories. With a lot of understanding and empathy, we create a warm, relaxed atmosphere throughout the production, especially on set, which simply helps make better films.

For us, you will never be just a customer. But always the reason why we love what we do. Let's ROCC!

Real Emotions

How product videos become a stage for life

A product video is much more than just a skillful showcase of a product. It's the setting that showcases its uniqueness, benefits, and value. A truly great product video goes beyond mere specs and makes viewers feel why they need it in their lives. Every detail, every feature is not only depicted but presented in a true-to-life context that evokes emotion and creates desire.
As a full-service film production company, we don't just look at your product, we fall in love with it. That's how we stage it from the right angle. On our journey together, from script to production to post, we do everything we can to create a video that not only convinces but inspires. With visual brilliance and a lot of empathy.
Especially with product videos, we focus on finding the right balance between information and emotion. The result is a harmonious mix of factual details and inspiring moments. After all, the video should convince and seduce. In the end, the viewer not only understands the product but also feels an irresistible desire to own it.

Free initial consultation

Do you have any questions about our services or would you like to discuss a specific idea with us?

Isn't there an app for that? One that has it all

There are things to be proud of. And occasionally, you should do so publicly.

Commerzbank's entirely new mobile banking app, developed in-house, opens up a whole range of new possibilities for users. And we were allowed to talk to the people who made it possible.

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The internal stakeholders, product owners, developers and designers, not only explain the features of this completely user-centered app, but also provide exciting insights into the work process. In addition to the product film, we created a wide range of social media snippets to get a young target group excited about Commerzbank's modern services
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A story from Vietnam to your plate.

One thing we particularly enjoy is when we not only get to showcase incredibly good products, but also the great stories behind them. As in the case of Selva Shrimps. Selva shrimps are not only incredibly tasty, they are also produced sustainably and fairly. And not just according to the standards for sustainable and fair production, but far beyond.
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To see for ourselves, we even traveled directly to Vietnam. There we got to know the real heroes of the story behind Selva Shrimps. The local farmers, who have a unique personal connection to their immediate environment. With their experience and additional training, they meet nature with quality standards that even raise the bar for WWF and co. What's more, they are rewarded fairly for their contribution to the quality of the product and treated as true partners. Sometimes it's not just the eye that eats, but also the heart.

More product videos

REMEDIO – The Adventure Game

Barefoot Living

Pega Systems and Wüstenrot & Württembergische AG

Digital Learning - Museum of Islamic Art

Commerzbank Mobile Banking App

How is a good product video made? Our shared journey

All beginnings are simple. At ROCC Film we start every project with a free consultation. We talk about your project in an informal way and support you with our experience. We will tell you openly and honestly what is the best way for you to proceed. Even if we don't get involved.

What makes your product or service special? Who do you want to reach? And what do they want to achieve? We take the time to get to know you so that we truly understand you, your offering, and your audience. We believe in making a personal connection and developing a deep understanding of what you want to communicate. It's not about facts and figures – it's about finding the essence of your offering and understanding the needs and wants of your target audience.

Most of our projects cost around 10,000€ and takes an average of 2-3 shooting days to complete. But every project has different requirements, and not every timeline fits every client. That's why we give you a clear and transparent quote up front, tailored to your needs. And we define with you how long the journey will take and when we will take each step with you, in order to manage all your resources responsibly.

Now that we know everything about you and what you need from your explainer video, we begin to develop a concept that captures the essence of what you have to offer. We develop a story that connects emotionally with the needs of your audience. Our concept presentation gives you an accurate sense of what you'll get from us. With memorable scripts and visual and audio moods, we bring the movie to life for you before we shoot it.

Tough question. Do we shoot on location or at a studio? With staff or do we need actors? Do we shoot at night, or do we do aerial shots? These are all exciting questions, but fortunately, you don't have to worry about them. We take care of all aspects of pre-production, to ensure a smooth shoot.

This is, of course, the best part of any Production. It's on set where the real magic begins, where we work together to bring your vision to life. Every detail is meticulously planned and executed. The lights are set. The camera is adjusted. We rehearse the scenes, and then we're ready to go. There are always breaks between scenes to prepare for the next one. Plenty of time to discuss what we have experienced and for spontaneous ideas. If they fit into the concept. After all, we need to make sure the scenes are consistent with your brand story and evoke the desired emotions.

Post-production is where we refine the footage. We adjust colors, and add sound and music to bring your story to life. We also add captions, and text overlays for titles, subtitles, or other information. During the edit, we adjust the rhythm and mood of the narrative, making sure each image and sound contributes to a cohesive overall narrative. And you're welcome to look over our shoulders as we do it. We'll fine-tune the movie with you in a series of steps to bring you along for the ride.

Having a film on your website or even showing it on TV or in a movie theater is great. But these days, a film doesn't always have to be a film. It can be a TikTok. Or a pre-roll on YouTube. We'll show you how to leverage your film across all media and create meaningful snippets of your film so you can engage your audience on a variety of channels. Short snippets, a trailer or outtakes are great for social media communication.

What our customers say

Get to know us

We make producing your product video a great experience. Because we love to deliver excellence and results that exceed your expectations.

Ease of execution: We make the process as smooth and enjoyable for you as possible. We take care of all the intricacies, details and the unexpected (there always are) so you can relax and enjoy the ride.

Dedicated Team: Our team is always ready to assist you and answer any questions you may have along the way. We believe in open communication and are always just a phone call or email away (even when we are not on set together).

Free Consultation: We start every project with a free consultation to understand your vision and provide you with the ideal support for your project. We share our knowledge and experience to get you on the right track before our journey together even begins.