ROCC Film
Skip to main content

Promotional Video for Ada Health In a hospital, 50 people a day. At Ada, millions.

Ada Health combines medical expertise with artificial intelligence. As the company entered a phase of growth, it needed people from all over the world. So we asked those who were already there: doctors, developers, and product managers share why they stayed during two days of filming at the Berlin office.

Promotional Video · 2:34 min. Employer Branding · English Ada Health · 2019

If you're recruiting globally, you need more than just a job posting

Ada Health is developing a health app in Berlin that combines medical knowledge with artificial intelligence. An employee explains what makes it special in the video: At Ada, doctors train the system, and every piece of information undergoes a medical review.

The film tells the brand’s story while also recruiting talent. During its scale-up phase, the company was seeking specialists in an international market where the best talent chooses its employers. Instead of making promises, we let the team speak for itself. The most powerful line comes from a doctor who previously worked at a clinic: there, he could treat 30 to 50 people a day. At Ada, he reaches millions.

Two Ada employees working together on a laptop, promotional video by ROCC Film
An Ada employee talks about his work in an interview An interview with a doctor on the Ada Health team for the promotional video

“Together with ROCC Film, our goal was to shoot a high-quality, emotional promotional video that reflects our company values and helps us with brand building and recruiting. The entire process was extremely transparent; they guided us every step of the way from start to finish, and in the end, we really achieved a top-notch result.”

Marvin Rottenberg

Marvin Rottenberg

Vice President of Marketing · Ada Health

The town tells the story, too

Filming took place right where the work happens: two days at the Ada office high above the rooftops of Berlin-Mitte, with the cathedral visible through the window. There’s no voiceover explaining the company—the employees do it themselves, in English, the company’s official language.

This works because the sentences don't sound like marketing. One person talks about their first day and the onboarding box with their own name on it. Another explains that real doctors are behind the system. And someone says the line that sums it all up: “At the clinic, there were 30 to 50 patients a day; here, there are millions of people.”

In the end, the film becomes an invitation. It says that anyone who wants to work here will be given responsibility without a supervisor, and that this is the right place for those who want to solve problems on a large scale. For a company competing for the same specialists against international salary levels, this is its most genuine advantage: you can see exactly who you’d be working with.

“When I compare my work at a hospital with my work at Ada: I used to be able to treat maybe 30 to 50 people a day. But at Ada, I’m able to help millions of people.”

Seen in the film

Ada employees talk about their first day, about doctors who train the system, and about the impact of their work. One doctor compares the clinic to Ada: 30 to 50 patients a day there, millions of people here. Others talk about growth, about responsibility without a deputy, and about the feeling of working toward the same goal in the same meeting. In between: the office high above the rooftops of Berlin-Mitte, the view of the cathedral, and the onboarding box with their own name on it.

The Office Above the Rooftops of Berlin-Mitte

01 · The office overlooking the rooftops of Berlin-Mitte

Open spaces, short distances

02 · Open spaces, short distances

Working with a View of the Cathedral

03 · Working with a view of the cathedral

A team that answers the same question

04 · A team that answers the same question

What ROCC Film has taken over for Ada Health.

From concept to finished film, with no agency in between.

01 Concept and interview guide
02 Two days of filming at the Ada office in Berlin-Mitte
03 Conducting interviews with the international team, directing, and operating the camera
04 Editing, Color Grading, and Output in Multiple Formats
More from ROCC Film

The right services for your project.

roccfilm.de · Portfolio · Ada Health Promotional Video Published · Updated