ROCC Film

Full-Service Film Production · Berlin

Commercial video production in Berlin: films that sell

There is no second chance to make a first impression. We produce the commercial video that meets your audience at their needs and in the end triggers an action: the purchase.

  • 5,0 ★ Google rating
  • 20+ Years of experience
  • 250+ Film Projects

Companies that trust us

Bosch logoBMAS logoBauwert logoBundesagentur für Arbeit logoAmazon logoVerbraucherzentrale logoTamedia logoLufthansa logoVodafone logoAutomattic logoSWISS logo8in1 logoQatar Museums logofinleap logoWüstenrot & Württembergische logoGidara Energy logoScania logoMuseum of Islamic Art logoBluetti logoAllianz logoCommerzbank logoAda Health logoVolksbank logoReppa logoVorwerk logoBerlin Fire Brigade logoOstrom logoSirplus logoinit logoStiftung Berliner Leben logoBuchfunk logoAirbnb logoPyramics logoHUK-Coburg logoPegasystems logoDKMS logoMövenpick logoMymoria logoPYUR logoVolkswagen logoSwatch logoBernina logoBombardier logoPorsche logoGLX logoHEKS logoHertz logoNolte Küchen logoGEMA logoTHW – Technisches Hilfswerk logo

01Real Emotions

How to turn a commercial into behavior

In a commercial video, every millimeter has to be spot on. It wins your audience over with visual excellence, draws them in and leads them to the next step: the purchase.

That is why, as a full-service film production company, we always start by seeing your product through the eyes of your target audience. From script to shoot to post-production, this is how an emotional story emerges that sells. What that costs is something our Commercial Production Costs page breaks down transparently.

And we make sure everyone feels at ease on set: the people in front of the camera just as much as your team behind it. You can see that atmosphere in the result. After all, a really good commercial video is not something you see with your eyes alone.

Planning a paid campaign for TV, cinema or online ads? Then you want our Commercial production page: 15 to 60 seconds, built for paid reach across Germany.

Film still from the PYUR campaign: a boy smiling

02Use

What your commercial video has to deliver

Film still from the PYUR campaign: popcorn flying in slow motion

Drive action

A commercial video should do more than just please. It meets your target audience at their needs and leads them to the next step: the purchase.

Film still from the film Bernina Simone

At home on your channels

Website, YouTube, trade fairs, sales: your commercial video tells its story where you never have to buy airtime, and stays in use for as long as you want.

Behind the scenes: view of the camera monitor during the shoot

All formats from a single source

From TV specs to vertical exports for social media: you get every film in the technical standards of your channels, including export versions for ads.

03Featured film · PYUR

Capturing the new PYUR life

Tele Columbus became PYUR, Germany's third-largest internet provider. For the nationwide rebranding we produced several films that focus not on the technology but on the people who use it.

  • Brand film and campaign films for the rebranding
  • Joy of life instead of bandwidth specs: the product becomes an experience
  • From one production: brand film, TV spot and image pool
Film still from the PYUR campaign: rooftop party with balloonsBrand filmPYUR logo

04Our process

How a commercial video that sells is made

  1. Week 1

    Consultation and idea

    In the free initial consultation we clarify what your commercial video should trigger, and in whom. From that we develop the idea, the core message and a realistic budget range for your decision.

  2. Weeks 2 to 3

    Script and pre-production

    We write the script, cast the right faces and scout filming locations in Berlin: from studios to urban city spots to industrial sites. Filming permits and logistics are on us.

  3. from 1 shoot day

    Shoot

    We shoot to plan and leave room for the moment that was never in the script. A relaxed mood on set is part of our craft, because you can see it in every frame.

  4. Weeks 4 to 5

    Postproduction

    Editing, music, sound design, color grading and animation where needed: we condense the footage into the story that moves your audience to act.

  5. Week 6

    Approval and publication

    You give feedback, we work it in across three revision rounds. At the end you get every export version: website, social media, ads and TV specs on request.

Free initial consultation

Got a product that deserves attention?

Then let's talk for 20 minutes. We listen and tell you honestly whether a commercial video will reach your goal. You get a concrete recommendation including a budget range, with no strings attached.

05Case Study

Seeing the world through all eyes

What is tradition worth if you cannot share it with anyone? For the Hilfswerk der Evangelischen Kirchen Schweiz we produced a commercial video that supports the integration of refugees in Switzerland. The film meets the Swiss in their own world and reflects their traditions with a perspective that surprises at the end. The images are deliberately authentic rather than exaggerated: integration should be reality, not a pipe dream.

  • Commercial video for the Hilfswerk der Evangelischen Kirchen Schweiz
  • The narrator speaks completely accent-free Swiss German
  • Identification meets a culture of welcome
  • Deliberately authentic, credible images

06The team

The people behind your films

The people who advise you are the ones on set. We turn the production of your commercial video into an experience you can see in the finished film.

Meet the whole team

07Client testimonials

When clients are happy, they say so

Google reviews5,0★★★★★Based on 61 Google reviewsView all reviews
★★★★★

ROCC Film is an absolutely awesome production agency. We work as a partner with my agency W&S Epic Online-Marketing and have had only positive experiences.

Maximilian Winkler
2 weeks ago
★★★★★

The result was really strong — an event film that perfectly captures the atmosphere and the content. ROCC Film accompanied our training on fire safety measures and fire extinguishers. A wonderfully straightforward collaboration.

Brandschutz Service Berlin
7 months ago
★★★★★

Excellent collaboration with ROCC Filmproduktion! We worked on a corporate film for our company and were thrilled by the professionalism and creativity of the team.

Philipp Holl
a year ago

08At a glance

Commercial video production: the key facts

A commercial video is an emotional film that promotes a product or service and runs on a company's own channels: website, YouTube, social media, trade fairs and sales. Unlike the 15 to 60 second ad spot, it does not depend on paid placement. ROCC Film produces commercial videos in Berlin, from concept and script to post-production.

Prices derived from real ROCC quotes 2025/26, timelines from over 250 projects.

As of August 2026

Costs
from 5.000 EUR net
Scripted production
10.000 to 20.000 EUR
Additional shooting day
3.000 to 6.000 EUR
Production time
4 to 6 weeks, up to 8 for complex projects
Revision rounds
3 included
Where to use it
Website · YouTube · Social media · Trade fairs · Sales
Production
Berlin, working across Germany

09Frequently Asked Questions

What clients want to know before a commercial video production

What does a commercial cost?

A commercial video from ROCC Film in Berlin starts at 5.000 euros net: one shoot day for a social ad of 15 to 30 seconds. A scripted production with screenplay, casting and actors runs at 10.000 to 20.000 euros. We set no upper limit: cast, locations and usage rights are calculated item by item, and each additional shoot day costs 3.000 to 6.000 euros. The price tiers further down show what each one includes.

How long does a commercial video production take?

A professional commercial film production in Berlin usually takes 4 to 6 weeks: from the initial consultation through concept and shoot at Berlin locations to post-production. Complex productions take up to 8 weeks. The exact duration depends on the scope and the number of feedback rounds you want.

What is the difference between a commercial video and an ad spot?

A commercial film tells a longer story and runs on your own channels: website, YouTube, trade shows, sales. A commercial spot is 15 to 60 seconds long and built for paid media on TV, in cinemas and in online ads. For spots, see our dedicated page on Commercial production.

What do we need to get started?

Often an idea or a goal is enough. ROCC Film takes care of concept development, story, location scouting in Berlin, casting and all project planning. The free initial consultation clarifies goals, budget range, creative options and potential filming locations.

What filming locations does Berlin offer for commercial videos?

Berlin offers studios, urban city spots, parks, industrial sites, modern interiors and historic buildings. ROCC Film scouts the Berlin locations that fit your story and brand.

Do you also produce social media formats?

Yes. Alongside classic commercial videos, we produce Reels, Shorts, TikTok videos, LinkedIn ads and performance creatives. We deliver every film in the right technical standards: TV specs, aspect ratios for social media and export versions for ads.

Can a commercial video be produced on short notice?

Yes. Many smaller commercial video productions in Berlin can be planned and shot on short notice, as long as the team and the right Berlin locations are available.

10Transparent pricing

What does a commercial cost?

We price every commercial video individually. These three tiers show the range our productions move in.

Essential
from 5.000 EUR

One shoot day, one clear film: the compact commercial video or social ad of 15 to 30 seconds.

  • Concept and consultation
  • 1 shoot day in Berlin
  • Editing, music, color grading
  • Three revision rounds
Scripted production
Professional
10.000 to 20.000 EUR

The scripted production with screenplay, casting and actors.

  • Screenplay and storyboard
  • Casting and actors
  • Location scouting in Berlin
  • Sound design and music
Premium
from 20.000 EUR

Campaigns with no upper limit: several films, a large cast, full usage rights.

  • Campaign concept with several films
  • Cast, locations and usage rights, item by item
  • Additional shoot days for 3.000 to 6.000 EUR
  • Export versions for all channels

As of August 2026