Recruiting Films
Recruiting Film Production · Berlin
Recruiting Video for Startups
The best candidates don't apply in response to job postings. They want to see who's behind your product before they make the move. Your recruitment video showcases your team, pace, and mission—honestly and in two minutes.
- Real founders and teams in front of the camera—no staged scenes
- A day of filming at your office—that's usually all it takes
- Edited versions for the career page, LinkedIn, and job postings
Companies that trust us
Why Startups Need a Recruitment Video
Startups compete with large corporations for the same talent—but without the high salaries or big-name brands. What you do have: a fast-paced environment, responsibility from day one, and a team that’s passionate about the cause. That’s exactly what you won’t find in any job posting. A recruitment video brings all of this to life before the first interview even takes place.
Candidates are checking you out anyway: your website, LinkedIn, reviews. An honest video answers the questions they’re really asking. Who’s behind this? How are decisions made? Do I want to work with these people?
Recruiting Video Production for Startups
Here's How Your Recruitment Video Is Created
It all starts with a brief preliminary discussion: What roles are you casting, and who are you trying to reach? This leads to a concept with a storyline and shot list. On the day of filming, we’ll follow your team through their real workday—during stand-up meetings, at the whiteboard, and in the break room. Within two to three weeks, you’ll receive the first draft, which includes one round of revisions.
Basics
What is a recruitment video for startups?
A short, professionally produced video that brings your employer brand to life. Not a pitch video for investors, not a product video. A video that shows what it’s like to work for you and answers one question: Why should I choose to start my career here, of all places?
It works for any startup that's hiring: from a seed-stage team looking for its first five employees to a scale-up with a hundred open positions.
Kick-off call
Talk directly to the director.
★★★★★
5.0 on Google, 59 reviews
Christian Martin Schäfer is the CEO and director of ROCC Film. With us, you’ll be speaking directly with him from the very first call—not with a sales representative. Fifteen minutes are all it takes for an honest assessment.
How Startups Use Their Recruitment Videos
On the careers page, the video lowers the barrier to applying. On LinkedIn, it turns a job posting into a reason to take a closer look. In job ads, during interviews with candidates, and during onboarding, the same video continues to play—as a full-length version and as short, vertical clips.
You yourselves are the strongest proof
Whether you're hiring engineers, designers, or filling your first sales role: In the end, it's not the logo that wins people over, but the people behind it. Take a look at our past projects and use them as your strongest selling point in recruiting.
References
Recruiting film highlights
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Frequently Asked Questions
Everything You Need to Know About Recruitment Videos for Startups
That depends on the concept, the number of shooting days, and the scope of the editing. Most startup productions involve one to two shooting days. During the initial consultation, you’ll receive an honest assessment and a fixed price range before anything is commissioned.
That's exactly when it matters most. The smaller the team, the more important each individual hire is, and the more the personal impression counts. A short, honest video makes just as much of an impact on five people as it does on fifty.
Yes. We’ll film wherever your team actually comes together: at an offsite, in a coworking space, or at your desk at home. It’s better to show a remote setup as it really is than to stage an office that doesn’t exist.
No. We use interview questions instead of memorized lines. The best moments happen when people simply share why they work for you.
A pitch video wins over investors, while a recruitment video appeals to people who are considering changing jobs. Different target audiences, different questions, different tones. If you try to do both with the same video, you usually end up not really reaching anyone.
It usually takes four to six weeks from the initial consultation to the first cut, depending on the shooting schedule. The first cut is delivered two to three weeks after filming, and one round of revisions is included.